
What is Athena Club?
Athena Club isn’t your typical beauty box—it’s a wellness-forward subscription delivering everyday essentials like razors, body wash, multivitamins, and period care products. Everything is non-toxic, vegan, and beautifully designed.
Why Athena Club?
- Subscription model tailored to your lifestyle and schedule
- Offers shaving kits, body care, supplements, and more
- Eco-friendly packaging and ethically sourced ingredients
Pros
Customizable subscription with flexible delivery options
Sleek packaging and aesthetic appeal
High-quality ingredients (clean, vegan, sustainable)
Affordable pricing
Cons
Not makeup-focused
Limited product variety compared to traditional beauty boxes

What is Allure?
Curated by Allure Magazine editors, this box includes 6+ beauty products each month from premium and trendy brands. A mix of deluxe samples and full-sized items makes it ideal for beauty enthusiasts.
Why Allure?
- High retail value (often $100+)
- Features brands like Drunk Elephant, Tatcha, and The Ordinary
- New subscriber bonuses and exclusive product launches
Pros
High retail value (often $100+ per box)
Includes top-tier brands like Tatcha, Sunday Riley, and Drunk Elephant
Often features exclusive early releases
Ships quickly
Cons
Less customization compared to IPSY
Occasional repetition in product types (lots of skincare)

What is Boxy Charm?
BoxyCharm delivers serious value with 4–5 full-size beauty products monthly, ranging from indie to high-end brands. It’s a fan-favorite for those looking to grow their makeup and skincare stash.
Why Boxy Charm?
- All products are full-sized
- Retail value of $125+ per box
- Offers Base, Premium, and Luxe tiers
Pros
High product value (over $125+ per box)
Great mix of indie and mainstream beauty brands
Full-size items only
Frequent access to add-ons and limited editions
Cons
Less skincare-focused
Occasional quality inconsistency among lesser-known brands
Items not always tailored to skin tone/preferences

What is IPSY?
IPSY offers tiered subscription options starting with the classic Glam Bag (5 sample-size items), all the way up to the Glam Bag X (curated by celebrities/influencers). With a beauty profile quiz, IPSY personalizes each delivery.
Why IPSY?
- Customizable product picks
- Choose from Glam Bag ($14), Glam Bag Plus ($28), or Glam Bag X ($60+)
- Strong focus on skincare and makeup variety
Pros
Fully customizable profiles
Affordable (starting at just $13/month)
Choice of Glam Bag, Plus, and Icon Box
Excellent app and community features
Cons
Smaller product sizes in basic Glam Bag
Product overlap with other subscriptions (IPSY owns BoxyCharm)
Some users report shipping delays

What is Kinder Beauty?
Kinder Beauty is co-founded by actresses and animal-rights advocates, offering a monthly selection of ethical beauty products that are 100% vegan and cruelty-free.
Why Kinder Beauty?
- Each box includes skincare, makeup, and wellness items
- Partners with environmentally conscious brands
- A portion of proceeds go to animal rights organizations
Pros
Every product is vegan, cruelty-free, and non-toxic
Includes skincare, haircare, and wellness items
Portion of proceeds goes to animal rights charities
Great discovery platform for ethical brands
Cons
Fewer makeup items than other boxes
Slightly lower product value per box compared to BoxyCharm or Allure
Conclusion
With so many beauty subscription services available in 2025, it can feel overwhelming to choose the one that truly matches your style, skincare needs, and ethical values. But when you break it down, each box has a unique purpose—and your decision becomes a lot clearer.
If you’re all about simplicity, clean ingredients, and wellness-first routines, Athena Club stands out. It’s more than a beauty box—it’s a lifestyle upgrade. From razors and body lotion to supplements and period care, Athena Club ensures your self-care rituals are as clean and convenient as they are consistent.
Looking for high-end skincare and trending makeup? Allure Beauty Box, curated by beauty editors, offers a luxury experience without the steep price tag. With brands like Tatcha and Sunday Riley making regular appearances, this box is perfect for those who want insider-approved, buzzworthy products each month.
For makeup fanatics who want a fully-loaded glam experience, BoxyCharm is the ultimate value. Every item is full-sized, and each box has a total worth of over $125. It’s a great option for building a complete makeup collection without breaking the bank.
IPSY is ideal for anyone who loves customization and flexibility. Whether you’re on a budget or ready to splurge, IPSY’s Glam Bag tiers let you control how much you spend and what you receive. With its beauty quiz and product feedback loop, IPSY makes sure each delivery is tailored just for you.
And for conscious consumers who prioritize sustainability, vegan formulations, and cruelty-free standards, Kinder Beauty Box delivers guilt-free indulgence. Plus, every purchase helps support animal rights initiatives, so you’re not only treating yourself—you’re making a positive impact.